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Marketing Resources For Startups, Small Businesses, and Nonprofits


What Can a Digital Marketing Strategist Actually Do for Your Business?
By Jim Butz, Sales and Marketing expert with over 20 years of real world experience strategizing and executing sales and marketing plans for startups, small business and nonprofit. Most people picture a digital marketer running your Facebook page, tweaking your website, or buying you some Google Ads. Those are channels. A digital marketing strategist looks at something different: how those channels work together, and whether any of it is driving the result your business needs
James Butz
Jun 197 min read


AI Search Is Changing The Game For Small Businesses
By Jim Butz, Sales and Marketing expert with over 20 years of real world experience strategizing and executing sales and marketing plans for startups, small business and nonprofit. The numbers tell the story: Google still processes 14 billion searches daily. But ChatGPT is now handling roughly 66 million searches per day—and that was back in September 2025 . Those numbers for AI searches are climbing fast. For small businesses, preparing for AI can feel overwhelming. I get
James Butz
Jan 193 min read
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